Macy’s Herald Square

New York City

From its inception, Macy’s Herald Square was a store unlike any other. Over the past 150 years, it has become a true New York City icon. Built in 1902, Macy's Herald Square was the first building to have the modern-day escalator, and it has continued to be a trendsetter. Today, "America's Largest Department Store" covers an entire city block with 11 levels of the latest fashions for you and your home. Macy's offers a full-service Visitor Center on the Mezzanine Level, plus restaurants throughout the store and exciting events almost every day.

Macy's Herald Square New York

The World's Largest Department Store

Macy's Herald Square covers an entire city block, offering 11 levels of the latest fashions for you and your home. With more than 2 million square feet of retail space, it's one of the largest stores in the world. The historic building was added to the National Register of Historic Places as a National Historic Landmark in 1978.

Santaland & the Miracle on 34th Street Connection

The opening of the classic holiday film Miracle on 34th Street takes place in 1947 and is set in Macy's Herald Square, showing off the store's iconic Santa Claus and festive holiday decor. Today, visitors to Macy's Santaland can meet jolly ol' St. Nick, tell him their holiday wishes and have their picture taken with the man himself. This magical holiday wonderland is a delight for all ages.

Heart Will Go On Plaque, Macy's New York

"My Heart Will Go On" Plaque

Isidor and Ida Straus, co-owners of Macy's, died tragically on the Titanic. A memorial plaque of them can be seen on the main floor at the memorial entrance located on 34th Street, between Broadway and 7th Avenue.

Original Wooden Escalator

Built in 1902, Macy's Herald Square was the first building in the world to feature modern-day escalators. Some of the wooden escalators are still in use today.

Store Hours & Location

151 West 34th Street
New York, NY 10001
Phone #: 212-695-4400

Store Directory

Cellar Level

Souvenir Shop
Vision Express
Cucina & Co Restaurant
Cellar Bar & Grill

1st Floor

Fine & Fashion Watches
Men's Furnishing
Louis Vuitton
Luxury Handbags

1 1/2 Floor

Young Men's Clothing
Cold Weather (Seasonal)


Visitor Center

2nd Floor

Shoe Salon
Men's Collections
Herald Square Cafe

3rd Floor

Macy's By Appointment
Women's Clothing
Men's Clothing
Men's Outerwear
Men's Sleepwear
Men's Basics
Men's Hosiery

4th Floor

Men's Shoes
Men's Active
Finish Line

5th Floor

Women's Dresses
Fur Salon

6th Floor

Stella 34 (Restaurant)

7th Floor

Macy Woman

8th Floor

Coats/Swimwear (Seasonal)
Au Bon Pain
Santa Land

9th Floor

Fine Rug Gallery
Watch Repair

In-store Services

Visitor Info Center

Visitor Info Center

Mezzanine Floor

Housed inside the world's largest department store, the Official NYC Information Center at Macy's Herald Square is more than a visitor center. In addition to City specialists, the center offers touch-screen kiosks featuring Google maps and printable directions, a selection of guides and maps, and attraction tickets (many discounted). Plus, pick up Macy's 10% Visitors Shopping Pass.

Macy's By Appointment, Personal Shopping Service

Macy's By Appointment, Personal Shopping Service

Easy, fun and absolutely free, Macy's By Appointment focuses exclusively on you! Whether you're getting ready for an interview, refreshing your wardrobe or searching for the perfect gift, our Personal Shoppers can help save you time and money. To make an appointment or learn more, call 800-343-0121 or email us.

Merchandising Tour

Merchandising Tour

Ever wonder why certain brands are placed in certain areas? Or, how they market to their target audience? Let a Macy’s merchandising/visual expert educate you on the how and why. Learn what starts the vision and how it’s executed.  All participants will receive the Macy’s Visitor Savings Pass. The cost of the tour is $20 per person for a minimum group of 10.  One chaperone per group of 10 is complimentary.

Macy's Bridal Salon

Macy's Bridal Salon

8th Floor

All eyes on the dress. Find "the one" and check out our newest collection at Macy's Bridal Salon by Demetrios on the 8th Floor. Plus, explore head-turning looks from celebrity designers for the entire wedding party, from bridesmaids to the flower girl. Appointments are recommended but not necessary. Walk-ins welcomed. For more information, call 212-494-3330 or email

Gift Wrapping Service

Gift Wrapping Service

Make a great presentation! For only $6 per delivery address, your registry gift will arrive in our elegant metallic keepsake box complete with signature tissue paper and a beautiful grosgrain bow. Send a note (for no extra charge, you can write a personal note at checkout). A gift receipt is always included. Note: Some items cannot be gift-boxed.

The Fur Vault

The Fur Vault

Find the perfect fur coat, outerwear trimmed or lined with fur, or fun accessories from our fabulous selection. Visit The Fur Vault® at Macy’s and let one of our fur experts provide you with an unforgettable shopping experience. For more information, call 212-494-1227 or email:

Shopping Packages

Visitor Group Programs

Want to experience more of Macy’s? Many of our stores offer custom-designed programs that package together savings, fun fashion and style tips as well as exciting events, and we can cater to your group’s specific needs. Group programs are by reservation only and are fee-based. See the group programs available for this Macy’s store below.

10% Visitor Savings Pass

Macy's is pleased to welcome your group with our special 10% Visitor Savings Pass, valid for three days, with limited exclusions at any Macy’s store nationwide. We can ship you any quantity at no charge to distribute to your group prior to your arrival at Macy’s, or passes are available for pick up at the Visitor Center, located on the balcony.

Macy's Historic Tour
Guided Group Tour - 60 minutes

Macy’s offers groups a fun, fast and fact-filled store tour. Learn how Macy's has grown from its humble beginnings into America's largest department store with more than 800 locations over the past 150 years. Our knowledgeable tour guides can cater to different group sizes and age groups as they discuss history, marketing concepts, merchandising, visual techniques and more. All participants receive the Macy’s Visitor Savings Pass. The cost of the tour is $12 for a minimum group of 10.

Breakfast Fashion Show
Private Group Program - 90 minutes

Macy’s most popular group event! Guests are greeted at the door and escorted inside “America's Largest Store” for a sneak preview before it even opens. Guests enjoy a private buffet-style breakfast while learning about the entertaining history of Macy’s and the newest fashion trends, presented by a well-known New York stylist. Models are optional and will incur an additional cost. All participants receive a Macy’s tote bag and the Macy’s Visitor Savings Pass. Cost varies based on number of guests and menu selected.

Cosmetic Master Class
Private Group Program - 45 minutes

Let a Macy’s make-up artist and cosmetic specialist guide your group through the best application tips and help guests create their own unique look in a private setting. All participants receive the Macy’s Visitor Savings Pass. Cost varies based on number of guests, and individual gift cards are optional.

Macy's Modern Man
Private Group Program - 45 minutes

Let a Macy’s skin care expert and stylist guide your group through the best application tips and help guests create their own unique look, from coordinating the perfect tie/pocket square pairing to The Art of Shaving in a private setting. All participants receive the Macy’s Visitor Savings Pass. Cost varies based on number of guests. Individual gift cards are optional.

Wine and Truffle Tasting Class
Private Group Program - 60 minutes

Whether you're a novice or an expert in the world of wine, you can indulge in this wonderful wine tasting class paired with a unique selection of truffles at the Herald Square Café or Stella 34.

Custom Group Programs

Don’t see what you’re looking for? Let Macy’s custom-design an informative and entertaining program specific to the unique needs and interests of your group. For more information or to book a program, contact us at or email Diana Hilaire at

Surround Yourself
With Everything Macy's

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